Image from Google Jackets

Contemplating brand identity of hotels through anatomization of interior design. (Softcopy is also available)

By: Contributor(s): Material type: TextTextPublication details: 2021Description: 231pDDC classification:
  • I TH-0483 JAI
Contents:
Abstract Research Question Aim and Objective Methodology Introduction 1.0 Brand and Brand Identity 1.1 What is Brand? 1.2 Brand Identity 1.3 Relation between Brand Identity and Experience 1.4 Reflecting Brand Identity through Design 2.0 Hotels : Establishment and Development 2.1 Past and Present 2.2 Hotel Spaces : Divisions and Interralations 3.0 Hotels : Branding and Representation 3.1 Hotels, Ownership and Branding 3.2 Brand Concept Representing Indentity of Hotel 3.3 Relationship between Brand Identity, Interior Design and Hotel Presentation 4.0 Case Studies Anatomy of Study 4.1 The Leela Palace 4.2 Aurika Lemon Tree 4.3 The Ananta 5.0 Conclusion Comparitive Analysis Summary Review Feedback Bibliography
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Thesis CEPT Library Faculty of Design I TH-0483 JAI Not For Loan 023259
Total holds: 0

Abstract
Research Question
Aim and Objective
Methodology
Introduction
1.0 Brand and Brand Identity
1.1 What is Brand?
1.2 Brand Identity
1.3 Relation between Brand
Identity and Experience
1.4 Reflecting Brand Identity
through Design
2.0 Hotels : Establishment and
Development
2.1 Past and Present
2.2 Hotel Spaces : Divisions and
Interralations
3.0 Hotels : Branding and
Representation
3.1 Hotels, Ownership and
Branding
3.2 Brand Concept Representing
Indentity of Hotel
3.3 Relationship between Brand
Identity, Interior Design and
Hotel Presentation
4.0 Case Studies
Anatomy of Study
4.1 The Leela Palace
4.2 Aurika Lemon Tree
4.3 The Ananta
5.0 Conclusion
Comparitive Analysis
Summary
Review Feedback
Bibliography

There are no comments on this title.

to post a comment.
Excel To HTML using codebeautify.org Sheet Name :- Location Chart
Location Chart Basement 1 (B1) Class No. 600 - 649, 660 - 699
(B1) :Mezzanine 1 Class No. 700 - 728
(B1) :Mezzanine 2 Class No. 728.1 - 799, 650 - 659, Reference Books, Faculty work
Basement 2 (B2) Class No. 000 - 599, 800-999
Basement 3 (B3) (Please Inquire at the Counter for resources) Theses, Students' works, Bound Journals, Drawings, Atlas, Oversize Books, Rare Books, IS codes, Non-book Materials