Contemplating brand identity of hotels through anatomization of interior design. (Softcopy is also available) (Record no. 69383)
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| 000 -LEADER | |
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| fixed length control field | 01250nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110103s9999||||xx |||||||||||||| ||und|| |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | I TH-0483 |
| Item number | JAI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jain, Chitransha (UI1316) |
| 245 #0 - TITLE STATEMENT | |
| Title | Contemplating brand identity of hotels through anatomization of interior design. (Softcopy is also available) |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 231p. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Abstract<br/>Research Question<br/>Aim and Objective<br/>Methodology<br/>Introduction<br/>1.0 Brand and Brand Identity<br/>1.1 What is Brand?<br/>1.2 Brand Identity<br/>1.3 Relation between Brand<br/>Identity and Experience<br/>1.4 Reflecting Brand Identity<br/>through Design<br/>2.0 Hotels : Establishment and<br/>Development<br/>2.1 Past and Present<br/>2.2 Hotel Spaces : Divisions and<br/>Interralations<br/>3.0 Hotels : Branding and<br/>Representation<br/>3.1 Hotels, Ownership and<br/>Branding<br/>3.2 Brand Concept Representing<br/>Indentity of Hotel<br/>3.3 Relationship between Brand<br/>Identity, Interior Design and<br/>Hotel Presentation<br/>4.0 Case Studies<br/>Anatomy of Study<br/>4.1 The Leela Palace<br/>4.2 Aurika Lemon Tree<br/>4.3 The Ananta<br/>5.0 Conclusion<br/>Comparitive Analysis<br/>Summary<br/>Review Feedback<br/>Bibliography<br/><br/> |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pradhan, Prashant (Guide) |
| 890 ## - Country | |
| Country | India |
| 891 ## - Topic | |
| Topic | 2016 Batch |
| 891 ## - Topic | |
| Topic | FD-UG |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Withdrawn status | Home library | Current library | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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| Dewey Decimal Classification | Not For Loan | Faculty of Design | CEPT Library | CEPT Library | 01/04/2022 | Faculty of Design | I TH-0483 JAI | 023259 | 01/04/2022 | 01/04/2022 | Thesis |