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Global business

By: Contributor(s): Publication details: Cengage learning 2011 New DelhiDescription: xvii,544,ipISBN:
  • 9780324585940
Subject(s):
DDC classification:
  • 658.04 PEN
Contents:
CONTENTS Part 1 Laying Foundations 1 Chapter 1 Globalizing Business 2 Chapter 2 Understanding Politics, Laws, and Economics 28 Chapter 3 Emphasizing Cultures, Ethics, and Norms 54 Chapter 4 Leveraging Capabilities Globally 86 Part 2 Acquiring Tools 109 Chapter 5 Trading Across Borders 110 Chapter 6 Investing Abroad Directly 142 Chapter 7 Dealing with Foreign Exchange 170 Chapter 8 Global and Regional Integration 198 Part 3 Strategizing around the Globe 229 Chapter 9 Entering Foreign Markets 230 Chapter 10 Entrepreneurial Firm 256 Chapter 11 Alliances and Acquisitions 280 Chapter 12 Managing Competitive Dynamics 310 Chapter 13 Strategy and Structure 334 Part 4 Building Functional Excellence 361 Chapter 14 Human Resource Management 362 Chapter 15 Marketing and Supply Chain Management 388 Chapter 16 Governing the Corporation 414 Chapter 17 Corporate Social Responsibility 440 Integrative Cases Glossary 517 Index 529 Credits 545
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Book CEPT Library BK 658.04 PEN Available 015763
Total holds: 0

CONTENTS
Part 1 Laying Foundations 1
Chapter 1 Globalizing Business 2
Chapter 2 Understanding Politics, Laws, and Economics 28
Chapter 3 Emphasizing Cultures, Ethics, and Norms 54
Chapter 4 Leveraging Capabilities Globally 86
Part 2 Acquiring Tools 109
Chapter 5 Trading Across Borders 110
Chapter 6 Investing Abroad Directly 142
Chapter 7 Dealing with Foreign Exchange 170
Chapter 8 Global and Regional Integration 198
Part 3 Strategizing around the Globe 229
Chapter 9 Entering Foreign Markets 230
Chapter 10 Entrepreneurial Firm 256
Chapter 11 Alliances and Acquisitions 280
Chapter 12 Managing Competitive Dynamics 310
Chapter 13 Strategy and Structure 334
Part 4 Building Functional Excellence 361
Chapter 14 Human Resource Management 362
Chapter 15 Marketing and Supply Chain Management 388
Chapter 16 Governing the Corporation 414
Chapter 17 Corporate Social Responsibility 440
Integrative Cases
Glossary 517
Index 529
Credits 545

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