Business research methods

By:

Bajpai, Naval

Publication details: Pearson Education 2013 New DelhiEdition: Ed.4Description: xxx,762p.,CD ROMISBN:

9788131754481

Subject(s):

DDC classification:

001.42 BAJ

Contents:

CONTENTS About the Author xxii Preface xxiii Part I Introduction to Business Research 1 1 Business Research Methods: An Introduction 3 2 Business Research Process Design 19 Part II Research Design Formulation 41 3 Measurement and Scaling 43 4 Questionnaire Design 69 5 Sampling and Sampling Distributions 93 Part III Sources and Collection of Data 123 6 Secondary Data Sources 125 7 Data Collection: Survey and Observation 139 8 Experimentation 161 9 Fieldwork and Data Preparation 185 Part IV Data Analysis and Presentation 207 10 Statistical Inference: Hypothesis Testing for Single Populations 209 11 Statistical Inference: Hypothesis Testing for Two Populations 251 12 Analysis of Variance and Experimental Designs 307 13 Hypothesis Testing for Categorical Data (Chi-Square Test) 363 14 Non-Parametric Statistics 393 15 Correlation and Simple Linear Regression Analysis 457 16 Multivariate Analysis—I: Multiple Regression Analysis 515 17 Multivariate Analysis—II: Discriminant Analysis and Conjoint Analysis 597 18 Multivariate Analysis—III: Factor Analysis, Cluster Analysis, Multidimensional Scaling, and Correspondence Analysis 637 Part V Result Presentation 697 19 Presentation of Result: Report Writing . 699 Appendices 717 Glossary 739 Name Index 753 Subject Index 757

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Book	CEPT Library	BK	001.42 BAJ	Available		015752
Non Book Material	CEPT Library	NBK	001.42 BAJ	Available		015752/CD

Total holds: 0

CONTENTS
About the Author xxii
Preface xxiii
Part I Introduction to Business Research 1
1 Business Research Methods: An Introduction 3
2 Business Research Process Design 19
Part II Research Design Formulation 41
3 Measurement and Scaling 43
4 Questionnaire Design 69
5 Sampling and Sampling Distributions 93
Part III Sources and Collection of Data 123
6 Secondary Data Sources 125
7 Data Collection: Survey and Observation 139
8 Experimentation 161
9 Fieldwork and Data Preparation 185
Part IV Data Analysis and Presentation 207
10 Statistical Inference: Hypothesis Testing for Single Populations 209
11 Statistical Inference: Hypothesis Testing for Two Populations 251
12 Analysis of Variance and Experimental Designs 307
13 Hypothesis Testing for Categorical Data (Chi-Square Test) 363
14 Non-Parametric Statistics 393
15 Correlation and Simple Linear Regression Analysis 457
16 Multivariate Analysis—I: Multiple Regression Analysis 515
17 Multivariate Analysis—II: Discriminant Analysis and Conjoint Analysis 597
18 Multivariate Analysis—III: Factor Analysis, Cluster Analysis, Multidimensional Scaling, and Correspondence Analysis 637
Part V Result Presentation 697
19 Presentation of Result: Report Writing . 699
Appendices 717
Glossary 739
Name Index 753
Subject Index 757

There are no comments on this title.

to post a comment.


Location Chart	Basement 1 (B1)	Class No. 600 - 649, 660 - 699
	(B1) :Mezzanine 1	Class No. 700 - 728
	(B1) :Mezzanine 2	Class No. 728.1 - 799, 650 - 659, Reference Books, Faculty work
	Basement 2 (B2)	Class No. 000 - 599, 800-999
	Basement 3 (B3) (Please Inquire at the Counter for resources)	Theses, Students' works, Bound Journals, Drawings, Atlas, Oversize Books, Rare Books, IS codes, Non-book Materials