Consumer behaviour : buying, having, and being (Record no. 6451)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01395nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8131706346 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 745.4442 |
| Item number | SOL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Solomon, Michael R. |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behaviour : buying, having, and being |
| Medium | Book |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Ed.6 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Dorling Kindersley (India) Pvt. Ltd. |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ii,639,iip. |
| 500 ## - GENERAL NOTE | |
| General note | SECTION 1 : CONSUMER IN THE MARKETPLACE21 Chapter 1Consumer Rule 22 SECTION 2 : CONSUMER AS INDIVIDUALS 63 Chapter 2 Perception 64 Chapter 3 Learning and Memory 98 Chapter 4 Motivation and Values 130 Chapter 5 The Self 166 Chapter 6 Personality and Lifestyle 204 Chapter 7 Attitudes 240 Chapter 8 Attitude Change and Interactive Communications 270 SECTION 3: CONSUMER AS DECISION MAKERS 307 Chapter 9 Individual Decision Making 308 Chapter 10 Buying and DIsposing Making 344 Chapter 11 Group Influence and Opinion Leadership 382 Chapter 12 Organizational and Household Decision Making 418 SECTION 4: CONSUMER AND SUBCULTURES 455 Chapter 13 Income and Social Class 456 Chapter 14 Ethnic, Racial and Religious Subcultures 488 Chapter 15 Age Subcultures 514 SECTION 5: Chapter 16 Cultural Influences on Consumer Behavior, 542 Chapter 17 The Creation Diffusion of Global Consumer Culture 570 Chapter Chapter Chapter Chapter Chapter |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 44360 |
| 890 ## - Country | |
| Country | India |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Withdrawn status | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Faculty of Architecture | CEPT Library | CEPT Library | 13/01/2009 | Ashok Prakashan Mandir | 325.00 | 3 | 3 | 745.4442 SOL | 004282 | 23/02/2024 | 06/02/2024 | 30/08/2013 | Book | Status:Catalogued;Bill No:SAL/156 |