Marketing whitebook 2009-2010 (Record no. 22205)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00896nam a2200145Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | POC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pocha, Fehangir S. Ed. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing whitebook 2009-2010 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New delhi |
| Name of publisher, distributor, etc. | Business world |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 430p. |
| 500 ## - GENERAL NOTE | |
| General note | CONTENTS Editor's letter ..8 Acknowledgements ..10 Section 1 - How India earns, spends and saves .. 33 Urban versus rural households ..38 Education and earnings ..78 Income and landholding patterns ..82 Income distribution by households .. 84 Impact of income on expenditure ..87 Routine and non-routine expenditure ..98 Financial vulnerability and consumer decision-making ..106 Saving patterns of households ..108 Households' perceptions about financial security .. 118 Profile of investors ..122 Households' investment |
| 890 ## - COUNTRY | |
| -- | India |
| 891 ## - TOPIC | |
| -- | School of Building Science & Technology, CEPT Uni. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Faculty of Technology | CEPT Library | CEPT Library | 01/07/2009 | Books India | 450.00 | 658.8 POC | 005172 | 30/08/2013 | 30/08/2013 | Book | Status:Catalogued;Bill No:41589 |