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Bottom-up marketing.

Ries, Al

Bottom-up marketing. - Berkley,P.A,New York,Tokyo etc McGraw Hill Pub. 1989 - xiv,226p.

ISBN: 0070527334

Subjects--Topical Terms:
Synonyms -- Antonyms -- English Language
Marketing
Advertising
Poor

Dewey Class. No.: 658.8 / RIE

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