| 000 | 07330nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 180516s9999||||xx |||||||||||||| ||und|| | ||
| 082 |
_aP TH-0946 _bANI |
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| 100 | _aAnil, Swapnil | ||
| 245 | 0 | _aStrategies to identify location and format for retail shopping malls (Also available on CD) | |
| 260 | _c2007 | ||
| 300 | _axvi,124p.,CD-ROM | ||
| 505 | _a1 Introduction 1 1.1 Background 1 1.1.1 Retail Sector in India 2 1.1.1.1 Shopping malls-scenario in India 3 1.2 Definitions 3 1.2.1 Location 3 1.2.2 Format 4 1.3 Need for Study 4 1.4 Research Questions 5 1.5 Aim 5 1.6 Objectives 5 1.7 Use of Study 5 1.8 Methodology 6 1.9 Frame work of study 7 1.10 Approach 7 2 Location and Formats 8 2.1 Location as a city 8 2.2 Determinants by city mayors 10 2.2.1 Determinants by city monitor (2002) 10 2.2.2 Ranking of Indian cities by City Mayors 11 2.3 Most Important factors for building a good business Environment 11 2.4 Indian Cities and retail markets as Investment destinations 11 2.4.1 Ahmedabad 11 2.4.2 Bangalore 12 2.4.3 Mumbai 13 2.4.4 Chennai 13 2.4.5 Hyderabad 14 2.4.6 Kolkata 14 2.4.7 Delhi and Suburbs 15 2.5 Retailing Locations 16 2.5.1 The influence of location on retailing 16 2.5.1.1 Retailing and growth of cities 16 2.5.1.2 The central Market 16 2.5.1.3 The Trading Post 17 2.5.1.4 The Bazaar 17 2.5.1.5 The Guild Area 17 2.5.2 The Function of cities 17 2.5.3 The influence of decentralization 18 2.5.4 Shape of City 18 2.5.4.1 The Square city (Delhi) 18 2.5.4.2 The rectangular city (Bangalore) 18 2.5.4.3 The fan Shaped city (Mumbai) 18 2.5.5 Effect of decentralization on Downtown 19 2.5.5.1 Large city downtown 19 2.5.5.2 Smaller city downtown 19 2.6 The principals of retail location 19 2.6.1 Adequacy of present trading area potential 19 2.6.2 Accessibility of site to trading area 20 2.6.3 Growth Potential 20 2.6.4 Business interception 20 2.6.5 Cumulative attraction 21 2.6.6 Compatibility 21 2.6.7 Minimizing of competitive hazard 21 2.6.8 Site Economics 21 2.7 Hierarchy of shopping centers 21 2.8 Different methods to derive market areas 22 2.8.1 Market Size and Shape 22 2.8.2 Economic Definition of a Market Area 22 2.8.3 Competition over Market Areas 24 2.8.3.1 Market coverage 24 2.8.3.2 Range expansion 24 2.9 Methods to derive Market Areas 25 2.9.1 Derivation of market area by supply-demand equilibrium 25 2.9.2 GIS methods to estimate market area 26 2.9.3 Huff's law 27 2.9.4 Reilly's Law 27 2.9.5 Location of distribution canters and market areas according to response time 28 2.9.6 Market profitability 28 2.9.7 Market threshold and range 29 2.9.8 Non isotropic conditions and the shape of market area 30 2.9.9 Market size and threshold 30 2.9.10 The optimal shape of market area 31 2.10 Formats 31 2.10.1 Store formats by locations 31 2.10.2 Store formats by Ownerships 32 2.10.3 Store formats by merchandise categories 32 2.10.4 Store formats by size 33 2.10.5 Store formats by price 34 2.10.6 Store formats by concession 34 2.11 Factors affecting location and format for retail shopping malls 35 2.11.1 Trade area 35 2.11.1.1 Subdivision of trade area 35 2.11.1.2 Zoning 35 2.11.2 Population and Employment 35 2.11.3 Structure of employment 36 2.11.4 Incomes, expenditures and retail floor space 37 2.11.5 Accessibility 38 2.11.6 Shopping habits 38 2.11.7 Competitive facilities 38 2.11.8 Other factors 39 3 Retail Scenario of India 40 3.1 Present Scenario 40 3.2 Growth in Organized Retailing 40 3.3 Key Growth Drivers 42 3.4 Retail market Structure 43 3.5 Evolving Retail Formats 43 3.6 Retail Economic Scenario in India 46 3.7 Category wise spending of Indian consumers 46 3.8 Credit Card Scenario 47 3.9 Consumer Behavior 48 3.10 Retail as an Investment Option 50 4 Location as a city in India 51 4.1 Retail Investment destination in India 51 4.2 The SEC Population in Indian Cities 51 4.3 The Market Potential of urban India 54 4.3.1 Market Intensity Index (MII) 54 4.3.2 Market Potential value 55 4.4 City Skyline of India, Indices 59 4.4.1 Alpha Cities - The Elite Club of 10 60 4.4.2 Beta Cities - On the Threshold 61 4.4.3 Gamma Cities - Upcoming Cities 61 4.4.4 Delta Cities - Budding Centers 61 4.4.5 Earning, Investing, and Residing in Cities 62 4.5 Credit Cards Scenario in Indian Cities 65 4.6 Consumer Behavior 67 5 Location inside city- case of Bangalore 70 5.1 Introduction 70 5.2 Socio Economic Profile 71 5.3 Zoning Regulations 73 5.3.1 Bangalore authorities 73 5.4 Bangalore real estate review 78 5.4.1 High Street Retail 80 5.5 Retail Demand 89 5.6 Bangalore: Retail Supply 89 5.7 SWOT Analysis 90 5.8 Detailed retail location checklist 91 6 Format for Retail shopping Malls 95 6.1 Organized food retail formats and players in India 95 6.2 In Orbit Mall, Mumbai 95 6.3 Forum Mall, Bangalore 99 6.4 Sigma Mall, Bangalore 106 7 Conclusion 109 7.1 Location as a city 109 7.2 Location inside city 110 7.3 Format of Shopping mall 113 7.3.1 Consumer profiling study 113 7.3.2 Basket Analysis 113 7.3.3 Zoning inside mall 113 7.3.4 Dumbbell Mechanism 114 7.3.5 Willingness to pay/ Affordability 114 7.3.6 Rent revenue model 115 7.3.7 Competition and its impact 115 7.3.8 Lock in Period 115 7.3.9 Brand pulling mechanism 115 7.3.10 Footfall conversion 115 8 Recommendation 117 8.1 Location as a city 117 8.1.1 Checklist for Retail Investment Destination 117 8.2 Checklist for Location inside City 118 8.2.1 Retail Location Checklist 118 8.3 Format/Product mix of a retail shopping mall 119 Annexure 121 References 124 | ||
| 700 | _aBharti, Madhu (Guide) | ||
| 891 | _a2005 Batch | ||
| 891 | _aFP-PG | ||
| 999 |
_c51039 _d51039 |
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