000 01874 a2200181 4500
020 _a9788120342149
082 _a658.049
_bCHE
100 _aCherunilam, Francis
_96222
245 _aInternational business : text and cases
250 _aEd.5
260 _bPHI Learning private limited
_c2011
_aNew Delhi
300 _axxiii,848p.
505 _aCONTENTS List of Boxes xv List of Figures xvii List of Tables xix Preface xxi Preface to the First Edition xxiii 1.INTRODUCTION TO INTERNATIONAL BUSINESS 7-32 2.INTERNATIONAL OPERATIONS MANAGEMENT 33-54 3.INTERNATIONAL BUSINESS ENVIRONMENT 55-126 4.INTERNATIONAL TRADING ENVIRONMENT 127-177 5.GATT/WTO AND GLOBAL LIBERALISATION 178-228 6. INTERNATIONAL MONETARY SYSTEM AND FOREIGN EXCHANGE MARKET 229-277 7. INTERNATIONAL BANKING AND EUROCURRENCY MARKET 278-289 8.INTERNATIONAL ECONOMIC ORGANISATIONS 290-319 9.INTERNATIONAL INVESTMENT AND FINANCE 320-375 10.MULTINATIONAL CORPORATIONS 376-402 11.INTERNATIONAL GOODS, SERVICES AND FINANCIAL FLOWS AND BALANCE OF PAYMENTS 403-446 12.GLOBALISATION 447-469 13.INTERNATIONAL BUSINESS INTELLIGENCE 470-486 14.MARKET SELECTION 487-496 15.MARKET ENTRY STRATEGIES 497-517 16.MARKET COVERAGE STRATEGIES 518-524 17.INTERNATIONAL PRODUCT DECISIONS 525-565 18. INTERNATIONAL PRICING 566-601 19.INTERNATIONAL DISTRIBUTION 602-616 20.INTERNATIONAL PROMOTION 617-637 21.INTERNATIONAL ORGANISATION AND HRM 638-651 22.SOME SOCIAL ISSUES IN INTERNATIONAL BUSINESS 652-671 23.TRADE POLICY AND REGULATION IN INDIA 672-693 24.EXPORT PROMOTION 694-709 25.TRADE AND BOP OF INDIA 710-738 26.INDIA IN THE GLOBAL SETTING 739-747 27. GLOBALISATION OF INDIAN BUSINESS 748-760 CASE STUDIES 761-817 Name Index 819-822 Company Index 823-826 Subject Index 827-848
600 _950609
890 _aIndia
891 _aGRATIS
942 _2ddc
999 _c43852
_d43852