| 000 | 01134nam a2200181Ia 4500 | ||
|---|---|---|---|
| 020 | _a8120341546 | ||
| 082 |
_a658.4012 _bBAR |
||
| 100 | _aBarney, Jay B. | ||
| 245 |
_aStrategic management and competitive advantage : concepts _hBook |
||
| 250 | _aEd.3 | ||
| 260 |
_aNew Delhi _bPHI Learning Pvt Ltd _c2010 |
||
| 300 | _axviii,378p. | ||
| 500 | _aCONTENTS Part 1: THE TOOLS OF STRATEGIC ANALYSIS 1 What Is Strategy and the Strategic Management Process? 2 Evaluating a Firm's External Environment 28 3 Evaluating a Firm's Internal Capabilities 64 Part 2: BUSIMESS-LEVEL STRATEGIES 4 Cost Leadership102 5 Product Differentiation130 Part 3: CORPORATE STRATEGIES 6 Vertical Integration162 7 Corporate Diversification 188 8 Organizing to Implement Corporate Diversification 220 9 Strategic Alliances 248 10 Mergers and Acquisitions276 11 International Strategies 306 Appendix: Analyzing Cases and Preparing for Class Discussions 343 Glossary 347 Illustration/Photo Credits 355 Company Index 357 Name Index 361 Subject Index 365 | ||
| 700 | _aHesterly, William S. | ||
| 890 | _aIndia | ||
| 942 | _2ddc | ||
| 999 |
_c32146 _d32146 |
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