000			00870nam a2200157Ia 4500
020			_a0060745819
082			_a658.8 _bMOO
100			_aMoore, Geoffrey A.
245			_aInside the tornado: strategies for developing, leveraging and surviving hypergrowth markets
260			_aNew York, Noida _bCollins Business Essentials _c2005
300			_axxiv,244,iiip.
500			_aCONTENTS AUTHOR'S NOTE i ACKNOWLEDGMENTS xi INTRODUCTION xv PART 1 THE DEVELOPMENT OF HYPERGROWTH MARKETS 1. THE LAND OF OZ 3 2. CROSSING THE CHASM-AND BEYOND 13 3. IN THE BOWLING ALLEY 27 4. INSIDE THETORNADO 63 5. ON MAIN STREET 101 6. FINDING YOUR PLACE 131 PART 2 IMPLICATIONS FOR STRATEGY 7. STRATEGIC PARTNERSHIPS153 8. COMPETITIVE ADVANTAGE175 9. POSITIONING 201 10. ORGANIZATIONAL LEADERSHIP 219 INDEX 239
890			_aUnited States
891			_aMTM
999			_c16973 _d16973