| 000 | 01112nam a2200157Ia 4500 | ||
|---|---|---|---|
| 020 | _a1422126498 | ||
| 082 | _a658.8 | ||
| 245 | _aHarvard business review on emerging markets | ||
| 260 |
_aBoston _bHarvard Business School Press _c2008 |
||
| 300 | _aix,214p. | ||
| 440 | _aHarvard business review paperback series | ||
| 500 | _aCONTENTS Local Memoirs of a Global Manager 1 Gurcharan Das Managing Risk in an Unstable World 23 Ian Bremmer Serving the World's Poor, Profitably 45 C.K. Prahalad and Allen Hammond The Battle for China's Good-Enough Market 71 Orit Gadiesh, Philip Leung, and Till Vestring Strategies That Fit Emerging Markets 95 Tarun Khanna, Krishna G. Palepu, and Jayant Sinha Emerging Giants: Building World Class Companies in Developing Countries 131 Tarun Khanna and Krishna G. Palepu Inside the Mind of the Chinese Consumer 153 William McEwen, Xiaoguang Fang, Chuanping Zhang, and Richard Burkholder Cocreating Business's New Social Compact 173 Jeb Brugmann and C.K. Prahalad About the Contributors 201 Index 203 | ||
| 890 | _aUnited States | ||
| 891 | _aMTM | ||
| 999 |
_c14113 _d14113 |
||
| 650 |
_aBalance of payments Developing countries _aCommerce _aInternational business enterprises |
||
| 650 | _aBrazil -- Rio de Janeiro | ||
| 650 | _aDeveloping countries -- Urban regions -- Housing | ||
| 650 | _aBrazil | ||