000 00932nam a2200157Ia 4500
020 _a1591396387
082 _a658.1149
245 _aHarvard business review on doing business in China
260 _aBoston
_bHarvard Business School Press
_c2004
300 _aix,204p.
440 _aHarvard business review paperback series
500 _aCONTENTS The Great Transition 1 KENNETH LIEBERTHAL AND GEOFFREY LIEBERTHAL The Chinese Negotiation 31 JOHN L. GRAHAM AND N. MARK LAM The Hidden Dragons 57 MING ZENG AND PETER J. WILLIAMSON Short-Term Results: The Litmus Test for Success in China 79 RICK YAN Entering China: An Unconventional Approach 105 WILFRIED VANHONACKER To Reach China's Consumers, Adapt to Guo Qing123 RICK YAN Trouble in Paradise 141 KATHERINE XIN AND VLADIMIR PUCIK The Forgotten Strategy 163 PANKAJ GHEMAWAT About the Contributors 187 Index 189
890 _aUnited States
891 _aMTM
999 _c14111
_d14111
650 _aHighway engineering
_aBusiness enterprises, Foreign
_aCommerce
_aCommercial policy
_aInternational business enterprises
_aInvestments, Foreign
650 _aRoutes -- Conception et construction
650 _aRoutes -- Entretien et réparations
650 _aTechnique routière.
650 _aHighway and traffic engineering