000 01374nam a2200217Ia 4500
020 _a157851181X
082 _a745.201
245 _aHarvard business review on breakthrough thinking
_hBook
260 _aBoston
_bHarvard Business School Press
_c1999
300 _avii,230p.
440 _aHarvard business review paperback series
500 _aCONTENTS: How to Kill Creativity 1 TERESA M. AMABILE Spark Innovation through Empathic Design 29 DOROTHY LEONARD AND JEFFREY F. RAYPORT Putting Your Company's Whole Brain to Work 57 DOROTHY LEONARD AND SUSAAN STRAUS A Film Director's Approach to Managing Creativity 79 EILEEN MORLEY AND ANDREW SILVER What's Stifling the Creativity at CoolBurst? 109 SUZY WETLAUFER The Discipline of Innovation 135 PETER F. DRUCKER Interpretive Management : What General Managers Can Learn from Design 153 RICHARD K. LESTER, MICHAEL J. PIORE, AND KAMAL M. MALEK Value Innovation : The Strategic Logic of High Growth 181 W. CHAN KIM AND RENEE MAUBORGNE About the Contributiors 211 Index 217
600 _939380
650 _aNutrition
_aCreative ability in business
_aTechnological innovations -- Management
_aOrganization
_998265
650 _aÉconomie de la santé
_998266
650 _aHealth economics
_998267
650 _aDeveloping countries.
_998030
650 _aCase studies.
_998268
890 _aIndia
942 _2ddc
999 _c14103
_d14103