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Writing opinion for impact

By: Publication details: Blackwell Publishing Oxford 2004Edition: Ed. 2Description: xiii,356pISBN:
  • 9780813807515
Subject(s):
DDC classification:
  • 070.44 FIN
Contents:
Contents Introduction ix Acknowledgements xii Part One: Setting the Scene 1 1 The Responsibilities of Opinion Writers 3 2 Identifying Issues for Comment 23 3 Reporting and Researching Your Opinions 43 Part Two: Writing to win readers 63 4 Writing Newspaper Editorials 65 5 Writing Magazine Editorials 99 Part Three: Writing Personal Columns 123 6 Commentary that Hits Hard 125 7 Amusing, Entertaining or Making ‘em Cry 159 8 The Fun and Business of Sports 187 Part Four: Arts Reviews and Criticism 219 9 You and Arts Commentary 221 Part Five: Extra Dimensions in Commentary and Opinion 253 10 Specialty Columns and Comment 255 11 Commentary for Cyberspace and Broadcast 281 12 On Campus Today: How it’s Done 299 Part Six: You and the Law: Write Defensively 321 13 Avoiding Legal Traps for Opinion Writers 323 Name Index 343 Subject Index 353
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Item type Current library Collection Call number Status Date due Barcode Item holds
Book CEPT Library BK 070.44 FIN Available 021698
Total holds: 0

Contents
Introduction ix
Acknowledgements xii
Part One: Setting the Scene 1
1 The Responsibilities of Opinion Writers 3
2 Identifying Issues for Comment 23
3 Reporting and Researching Your Opinions 43
Part Two: Writing to win readers 63
4 Writing Newspaper Editorials 65
5 Writing Magazine Editorials 99
Part Three: Writing Personal Columns 123
6 Commentary that Hits Hard 125
7 Amusing, Entertaining or Making ‘em Cry 159
8 The Fun and Business of Sports 187
Part Four: Arts Reviews and Criticism 219
9 You and Arts Commentary 221
Part Five: Extra Dimensions in Commentary and Opinion 253
10 Specialty Columns and Comment 255
11 Commentary for Cyberspace and Broadcast 281
12 On Campus Today: How it’s Done 299
Part Six: You and the Law: Write Defensively 321
13 Avoiding Legal Traps for Opinion Writers 323
Name Index 343
Subject Index 353

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