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Contemporization of interior elements in retail spaces : an inquiry through the indian couture and fashion retailing (softcopy is also available)

By: Contributor(s): Material type: TextTextPublication details: 2018Description: v,111pDDC classification:
  • I TH-0409 PAR
Contents:
Contents I Introduction 1 II Research situation 3 III Aims and Objectives 3 IV Methodology 5 01 Relevance and Purpose of Retail Design 1.1 Overview of Retailing 8 1.2 Brand and Physical Space 10 1.3 Retail Design- An Expression 12 1.4 Brand Image and Philosophy 14 1.5 The Inner Shell 16 02 Contemporization 2.1 Emergence 38 2.2 Context 40 2.3 Interventions 42 03 Case Studies 4.1 Divani, Delhi 63 4.2 Anita Dongre Flagship Store, Mumbai 80 04 Conclusion V Bibliography 104 VI List of Websites 106 VII Glossary 108 VIII List of figures 109
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Item type Current library Collection Call number Status Date due Barcode Item holds
Thesis CEPT Library Faculty of Design I TH-0409 PAR Not for loan 020450
Total holds: 0

Contents
I Introduction 1
II Research situation 3
III Aims and Objectives 3
IV Methodology 5
01 Relevance and Purpose of Retail Design
1.1 Overview of Retailing 8
1.2 Brand and Physical Space 10
1.3 Retail Design- An Expression 12
1.4 Brand Image and Philosophy 14
1.5 The Inner Shell 16
02 Contemporization
2.1 Emergence 38
2.2 Context 40
2.3 Interventions 42
03 Case Studies
4.1 Divani, Delhi 63
4.2 Anita Dongre Flagship Store, Mumbai 80
04 Conclusion
V Bibliography 104
VI List of Websites 106
VII Glossary 108
VIII List of figures 109

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