International business : text and cases
Publication details: PHI Learning private limited 2011 New DelhiEdition: Ed.5Description: xxiii,848pISBN:- 9788120342149
- 658.049 CHE
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Book | CEPT Library | BK | 658.049 CHE | Available | 015762 |
CONTENTS
List of Boxes xv
List of Figures xvii
List of Tables xix
Preface xxi
Preface to the First Edition xxiii
1.INTRODUCTION TO INTERNATIONAL BUSINESS 7-32
2.INTERNATIONAL OPERATIONS MANAGEMENT 33-54
3.INTERNATIONAL BUSINESS ENVIRONMENT 55-126
4.INTERNATIONAL TRADING ENVIRONMENT 127-177
5.GATT/WTO AND GLOBAL LIBERALISATION 178-228
6. INTERNATIONAL MONETARY SYSTEM AND FOREIGN EXCHANGE MARKET 229-277
7. INTERNATIONAL BANKING AND EUROCURRENCY MARKET 278-289
8.INTERNATIONAL ECONOMIC ORGANISATIONS 290-319
9.INTERNATIONAL INVESTMENT AND FINANCE 320-375
10.MULTINATIONAL CORPORATIONS 376-402
11.INTERNATIONAL GOODS, SERVICES AND FINANCIAL FLOWS AND BALANCE OF PAYMENTS 403-446
12.GLOBALISATION 447-469
13.INTERNATIONAL BUSINESS INTELLIGENCE 470-486
14.MARKET SELECTION 487-496
15.MARKET ENTRY STRATEGIES 497-517
16.MARKET COVERAGE STRATEGIES 518-524
17.INTERNATIONAL PRODUCT DECISIONS 525-565
18. INTERNATIONAL PRICING 566-601
19.INTERNATIONAL DISTRIBUTION 602-616
20.INTERNATIONAL PROMOTION 617-637
21.INTERNATIONAL ORGANISATION AND HRM 638-651
22.SOME SOCIAL ISSUES IN INTERNATIONAL BUSINESS 652-671
23.TRADE POLICY AND REGULATION IN INDIA 672-693
24.EXPORT PROMOTION 694-709
25.TRADE AND BOP OF INDIA 710-738
26.INDIA IN THE GLOBAL SETTING 739-747
27. GLOBALISATION OF INDIAN BUSINESS 748-760
CASE STUDIES 761-817
Name Index 819-822
Company Index 823-826
Subject Index 827-848
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