TY  - GEN
AU  - De Bono, Edward
TI  - Lateral thinking : creativity step by step
SN  - 9780060903251
U1  - 153.4 
PY  - 1967///
CY  - New Delhi
PB  - Harper Perennial
N1  - Contents
Preface
Introduction 9
Use of this book 15
The way the mind works 25
Difference between lateral and vertical thinking 39
Attitudes towards lateral thinking 47
Basic nature of lateral thinking 51
The use of lateral thinking 57
Techniques 61
The generation of alternatives 63
Challenging assumptions 91
Innovation 105
Suspended judgment 107
Design 113
Dominant ideas and crucial factors 123
Fractionation 131
The reversal method 141
Brainstorming 149
Analogies 167
Choice of entry point and attention area 175  
Random stimulation 193
Concepts/divisions/polarization 207
The new word po 225
Blocked by openness 265
Description/problem solving/design 275
Summary 297
ER  -