TY  - GEN
AU  - Adams, Sean 
TI  - Color design workbook : a real world guide to using color in graphic design
SN  - 9781631592928
U1  - 741.018 
PY  - 2017///
CY  - Beverly
PB  - Rockport 
N1  - Contents
Introduction               6
Chapter 1 What is Color?                 8
Apparent Color The Properties of Color
Chapter 2 Color Theory               14
History of Color Theory 
Color Harmony
Chapter 3 Color Meanings          24
Color Index
Chapter 4 10 Rules of Color                32
Convey Information      34
Color Harmony            40
Attract Attention       46
Context        52
Experimentation     58
See Color Differently     64
Mnemonic Value        70
Composition     76
Standardized       82
Color Systems
Understand             88
Limitations
Chapter 5 Color Systems            94
Color Systems       96
Trends and Forecasting
Color Systems in Art and Design History        98
Inspirations for Palettes             102
Eleven Color Systems       104
Chapter 6 Color Talk        126
Chapter 7 Case Studies       134
Sean Adams Los Angeles, USA     136
Brand New School Santa Monica New York, USA         144
Chimera Design St. Kilda, Australia              148
Dynamo Dublin, Ireland            152
Stillhart Konzept Zurich, Switzerland          158
Green Dragon Office Los Angeles, USA     162
Johnson banks London, UK       166
Uwe Loesch Erkath, Germany     172
Lorenc & Yoo Design Atlanta, USA           176
Glossary        236
LUST The Hague, Netherlands         180
Methodologie, Inc. Seattle, USA       184
Morla Design San Francisco, USA          188
Collins New York San Francisco, USA      194
Pentagram London, UK           202
Segura Inc. Chicago, USA       208
Steinbranding Buenos Aires, Argentina        212
Volume Inc. San Francisco, USA               218
Gallery           226
Glossary              236
Index             238
Bibliography Web Resources        239
About the Author          240


ER  -