TY - GEN AU - Stevens, Renee TI - Powered by design : an introduction to problem solving with graphic design SN - 9781681985985 U1 - 741.6 PY - 2020/// CY - California PB - Rocky Nook N1 - Contents 01 Design Thinking 3 What is graphic design, really? Why is design so valuable? The design process 02 Designing For Humanity 31 Empathy and experiences Get curious about the why The user and the designer 03 Expressive Typography 45 Designing from the inside out How do you choose a typeface? Read what I meant, not what I said History and associations 04 Relationships Are Hard 63 Hierarchy and visual weight Type meets image Balancing tension Making systems 05 Lay It All Out 93 The backbone of design Breaking the rules Visualizing data 06 The Whole 111 Gestalt and the theories of perception Make people feel smart Isomorphic correspondence 07 Emotional Design 127 Understanding color and mood Visual fluidity Define the story structure 08 Do Less 141 You don’t need a belt and suspenders Designing with constraint When you know you need to start over 09 Meaningful Experiences 149 More than a user and an interface Experience the journey Solving problems of the everyday 10 Activate The Senses 165 The memory of design Let's get personal Accessible design for all Design for voice 11 Time And Space 179 Bringing it back to the third dimension Creating anticipation Breaking outside of rectangles 12 Make A Living 189 Yes, you should even charge your mother Your responsibilities Per hour or per project? 13 Design In Circles 203 User testing and critique Delivery and follow-through When is a design finished? Designer Index 212 References 216 Index 220 ER -