TY  - BOOK
AU  - Deepti, R. (PM000516)
AU  - Baradi, Manvita (Guide) 
AU  - Karia, Nimitt (Guide)
TI  - Business model for a place making consultancy in urban sector in India (Also available on CD)
U1  - MTM TH-0158 
PY  - 2018///
N1  - CONTENTS
Declaration   i 
Acknowledgement   ii 
List of Figures   vii 
List of Tables   x 
Chapter: 1 Introduction to the capstone project   11 
1.1. Background   11 
1.1.01 Introduction to placemaking   11 
1.1.02 Types of placemaking projects   14 
1.1.03 Placemaking decision flow chart   18 
1.1.04 Indian Placemaking Examples (Projects and activities)   19 
1.2. Problem Statement   23 
1.3. Research Question   24 
1.4. Aim of the research   24 
1.5. Objectives   24 
1.6. Scope and Limitations of work   24 
1.7. Methodology   25 
Chapter 2: Literature Review   27 
2.01 Definitions   27 
2.01.01 Business lifecycle   27 
2.01.02 Startup   29 
2.01.03 Organizational Behaviour   29 
2.01.04 Digital Signature and Digital Signature Certificate   29 
2.01.05 Director Identification Number (DIN)   30 
2.01.06 INC-29-Integrated Incorporation Form   31 
2.01.07 Memorandum of association   31 
2.01.08 Articles of association   32 
2.01.09 Certificate of incorporation   32 
2.01.10 Memorandum of understanding  32 
2.01.11 SME (small-medium enterprisers)   32 
2.01.12 A Questionnaire   33 
2.01.13 Focussed interviews   34 
2.02 Business models & Plans   34 
2.02.01 Business model canvas   35 
2.02.02 Strategic planning & management   36 
2.03 The differences between a business and a profession    38 
2.04 Skills required to handle a placemaking consultancy   39 
2.05 Forms of Business Ownership   41 
2.05.1 Sole proprietorship   41 
2.05.2 Partnerships   41 
2.05.3 Non-Government organization & Non-profit organization (NGO and NPO) ... 41 
2.06 The role of Government of India  42 
2.06.1 Governing bodies & acts in India   42 
2.06.2 How to register a company in India   43 
2.07 Financing options   46 
2.07.1 Seed Capital   46 
2.07.2 Series A, B, C financing   46 
2.07.3 Bootstrapping  46 
2.07.4 Venture capital & Angel investment   47 
2.07.5 Angel investment   47 
2.07.6 Factoring/invoice advances:   47 
2.07.7 Crowd funding, grants:   48 
2.07.8 Debt & Equity financing:   48 
2.08 Types of accounting   48 
2.08.1 Cash flow basis:   48 
2.08.2 Mercantile basis:   49 
2.09 Types of costs incurred in an organisation   49 
2.10 Types of contracts used in a placemaking consultancy  49 
2.10.01 Build own operate   49 
2.10.02 Build operate transfer   50 
2.10.03 Build own operate transfer   50 
2.10.04 Design build finance operate transfer   50 
2.10.05 Special purpose vehicles   50 
2.10.06 Management contracts   51 
2.10.07 Turn key/EPC contracts   51 
2.10.08 Item rate contracts   51 
2.10.09 Lumpsum contracts  52 
2.10.10 Cost plus Contracts   52 
2.11 Theories of motivation & leadership   52 
2.11.1 Motivation Theories   53 
2.11.2 Leadership Theory   54 
2.11.3 SMART goals   55 
2.12 Organisational styles, structures, cultures and activities   55 
2.12.1 Organisational cultures & structures   55 
2.12.2 Types of Managerial structures   57 
2.12.3 Types of Organisational activities   60 
2.13 Porter’s diamond   61 
Chapter 3: Primary data collection   64 
3.01 The questionnaire   64 
3.02 Data analysis and interpretation   76 
3.02.01 Section 01: About the organization:   76 
3.02.02 Section 02: Organizations style of work:   77 
3.02.03 Section 03: Partnerships:   82 	 
3.02.04 Section 04: Barriers and opportunities:   83 
Chapter 4: The proposal   86 
4.01 The business model   86 
4.01.01 Key Partners:   86 
4.01.02 Key Activities:   87 
4.01.03 Value prepositions:   88 
4.01.04 Customer Segments:   89 
4.01.05 Customer Channels:   89 
4.01.06 Customer Relationship:   89 
4.01.07 Key Resources:   90 
4.01.08 Cost structure:   90 
4.01.09 Revenue streams:   90 
4.02 Application of the model to sample projects   91 
4.02.1 Placemaking project to reuse urban flyovers   91 
4.02.2 Placemaking project for neighbourhood improvement   100 
Chapter 5: Conclusion  109 
Bibliography   111 
References   121


ER  -