TY  - BOOK
AU  - Shah, Aayushi (PM000116)
AU  - Samuel, Mercy (Guide)
AU  - Mahadevia, Nirav (Guide)
TI  - Developing  a market feasibility plan for industrial park under development - a case study of industrial park at Kodinar, Gujarat (Also available on CD)
U1  - MTM TH-0154 
PY  - 2018///
N1  - CONTENTS
List of Tables   4 
List of Figures   5 
Acknowledgment   6 
Executive Summary   7 
1. Introduction to the port   10 
1.2 Background to the Project   10 
1.1 Brief about the site   11 
1.2 About the developers   11 
1.3 History of the Project   12 
1.4 The current plan for the site   13 
2. Research Objective   15 
3. Research Questions   15 
4. Scope   15 
5. Limitations  15 
6. Methodology   16 
7. Introduction to the topic   18 
7.1 What is market feasibility?   18 
7.2 Why is it needed   18 
8. Literature Review   21 
8.1 Real estate development model   22 
8.1.1 Finance   24 
8.1.2 Market studies and marketing strategies   26 
8.2 How listing price affects the marketability   27 
9. Current scenario of Industrial and Logistics Parks   28 
9.1 Policies of government   28 
9.2 Adopting the cluster approach   31 
9.4 Views on Port based development by GMB   32 
10. Estimated Cost Structure for the Industrial Park   34 
11. Marketing Feasibility of the Industrial and Logistics   35 
11.1 Description of the Industry   35 
11.2 Current Market Analysis and Competition   37 
11.2.1 Background study of Kodinar   37 
11.2.2 Existing industries and challenges faced   38 Case 
11.2.3 Site Visits   39 
11.3 Anticipated Future Market Potential   42 
11.4 Potential Buyers   44 
11.4.1 Proposed Phasing of the project   44 
11.4.2 Food and Fish processing industry   46 
11.4.3 Textiles   48 
11.4.5 Logistics Park   48 
11.4.4 Engineering Industry   48 
11.5 Marketing Strategy   49 
11.6 Financial Workings to Derive Sale Price   57 
11.6.1 Findings from the Financial Projections   60 
12. Conclusion   61 
Bibliography   62

ER  -