TY - GEN AU - Thompson, Arthur A. and others TI - Crafting and executing strategy : the quest for competitive advantage - concepts and cases SN - 9789339204082 U1 - 658.4012 PY - 2014/// CY - New Delhi PB - Tata McGraw-Hill Education N1 - Preface ix Guided Tour xxv PART 1 Concepts and Techniques for Grafting and Executing Strategy Section A: Introduction and Overview Chapter 1 What is Strategy and Why is it Important? 2 Chapter 2 Charting a Company's Direction: its Vision, Mission, Objectives, and Strategy 18 Section B: Core Concepts and Analytical Tools Chapter 3 Evaluating a Company's External Environment 47 Chapter 4 Evaluating a Company's Resources, Capabilities, and Competitiveness 83 Section C: Crafting a Strategy Chapter 5 The Five Generic Competitive Strategies 127 Chapter 6 Strengthening a Company's Competitive Position 154 Chapter 7 Strategies for Competing in International Markets 185 Chapters Corporate Strategy 223 Chapter 9 Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy 267 Section D: Executing the Strategy Chapter 10 Building an Organization Capable of Good Strategy Execution 299 Chapter 11 Managing Internal Operations 331 Chapter 12 Corporate Culture and Leadership 363 PART 2 Cases in Crafting and Executing Strategy Section A: Crafting Strategy in Single-Business Companies Case 1 Mystic Monk Coffee C-2 Case 2 Costco Wholesale in 2012: Mission, Business Model, and Strategy C-7 Case 3 Harry Lindsol's Textbook Decision: An Ebook or a Traditional College Textbook C-31 Case 4 AXIS Bank Banking on Technology and Market Segments for Competitive Space C-39 Case 5 Under Armour—Challenging Nike in Sports Apparel C-51 Case 6 HT Media Facing Competitive & Technological Convergence Challenges in 21 st Century C-71 Case 7 Coach Inc. in 2012: Its Strategy in the "Accessible" Luxury Goods Market C-89 Case 8 "TATA-Nano-vation" C-102 Case 9 Hewitt Associates Attempting to be Different in a Crowd C-111 Case 10 The Taj Hotels—Attempting a Broad Competitive Global Niche while Maintaining Brand Equity C-123 Case 11 Netflix in 2012: Can It Recover from Its Strategy Missteps? C-137 Case 12 Equal Exchange: Trading Fairly and Making a Profit C-161 Case 13 Google's Strategy in 2012 C-185 Case 14 Apple Inc. in 2012: Can It Sustain Its Growth and Defend against New Competitive Threats? C-207 Case IS AMUL—India's Pride C-220 Case 16 Eastman Kodak in 2012: Will Its Post-Bankruptcy Strategy Be Successful? C-234 Case 17 Nucor Corporation in 2012: Using Economic Downturns as an Opportunity to Grow Stronger C-245 Case 18 Tata Motors: Can It Become a Global Contender in the Automobile Industry? C-274 Case 19 7-Eleven in Taiwan: Adaptation of Convenience Stores to New Market Environments C-285 Section B: Grafting Strategy in Diversified Companies Case 20 The Walt Disney Company: Its Diversification Strategy in 2012 C-303 Case 21 Kraft Foods Inc.: Will the Spinoff of Its North American Grocery Business Lead to Increased Shareholder Value? C-319 Section C: Implementing and Executing Strategy Case 22 Robin Hood C-334 Case 23 Dilemma at Devil's Den C-336 Case 24 Starbucks in 2012: Evolving into a Dynamic Global Organization C-339 Case 25 Herman Miller Inc. in 2012: An Ongoing Case of Reinvention and Renewal C-370 Case 26 Henkel: Building a Winning Culture C-386 Case 27 Misplaced Leadership Lessons C-402 Section D: Strategy, Ethics, and Social Responsibility Case 28 Vishala Printers—Challenges of Differentiation in Cluttered Markets C-406 Case 29 The Upper Big Branch Mine Disaster C-409 Case 30 Frog's Leap Winery in 2011—the Sustainability Agenda C-417 Guide to Case Analysis CA-43S Company Index I.I Name Index 1.20 Subject Index 1.29 ER -