TY - BOOK AU - Kelley, Tom AU - Littman, Jonathan TI - Ten faces of innovation : ideo's strategies for beating the Devil's advocate & driving creativity throughout your organization SN - 0385512074 U1 - 745.2 PY - 2005/// CY - New York PB - Currency, Doubleday KW - KW - Construction industry--Management KW - Technological innovations--Social aspects KW - Organizational effectiveness KW - Creative ability in business KW - New products KW - Public welfare KW - Externalities (Economics) KW - Urban economics KW - Space in economics KW - Aide sociale N1 - CONTENTS Acknowledgments ix INTRODUCTION Beyond the Devil's Advocate 1 CHAPTER 1 The Anthropologist 15 CHAPTER 2 The Experimenter 47 CHAPTER 3 The Cross-Pollinator 67 CHAPTER 4 The Hurdler 91 CHAPTER 5 The Collaborator 113 CHAPTER 6 The Director 141 CHAPTER 7 The Experience Architect 165 CHAPTER 8 The Set Designer 193 CHAPTER 9 The Caregiver 215 CHAPTER 10 The Storyteller 241 CHAPTER 11 In the Mix 261 Index 267 ER -