TY  - BOOK
AU  - Sculley, John
TI  - Odyssey : Pepsi to apple
SN  - 0006383432
U1  - 658.4 
PY  - 1987///
CY  - London,New York etc
PB  - Harper Collins Pub.
KW  - Urbanization -- India
KW  - Businessmen
KW  - Computer industry
KW  - Marketing
KW  - Carbonated beverage industry
KW  - Pepsi-Cola Company
KW  - Apple computer
KW  - Economic history
KW  - Economic development
KW  - Infrastructure (Economics)
KW  - Municipal government
KW  - Urban policy
KW  - Urbanization
KW  - India
N1  - ENG
ER  -