CONTENTS
1. Business - the Purpose of Management 1
1.1 Introduction
1.2 The Nature of Business
1.3 Characteristics of Business
1.4 Why MBA?
1.5 Is a Manager a Professional?
1.6 How does Business influence Management?
1.7 Initiating Resource Raising
1.8 How the Scale of Business influence Management?
1.9 Establishing Business Network
1.10 Social Responsibility of Business
1.11 Role of Profitability and Liquidity
1.12 The N ature of Competition
1.13 Management Implications of Globalization
1.14 Management Implications of Privatization
1.15 Role of Ownership Interest in Management
1.16 Summary
1.17 Self-assessment questions
2. Designing Organization for Business 21
2.1 Introduction
2.2 Towards Designing Organization
2.3 Components of Organizing
2.4 Creating a Juridical Person
2.5 Need for Flexibility
2.6 Built to Last
2.7 Building Organization Culture
2.8 Innovation and Creativity in an Organization
2.9 Weaving Flexibility in an Organization
2.10 Management of Change
2.11 Organization Growth
2.12 Resource Raising and Managing as a part of Organization Design
2.13 Organization and Management
2.14 Summary
2.15 Self-assessment questions
3 Need for Managing Organization and Business 39
3.1 Introduction
3.2 Stakeholders in an Organization
3.3 Differing Perspectives of Management
3.4 General Principles of Managing Work
3.5 Defining Management
3.6 Analyzing Definition of Management
3.7 Is Management a Scienc e or an Art?
3.8 A Systems Approach to the Process School of Management
3.9 Do Women have a Place in Management?
3.10 Effect of Advances in Technology on Management
3.11 Result Orientation in Management
3.12 Summary
3.13 Self-assessment questions
4 Managing Applications 63
4.1 Introduction
4.2 Era of Discontinuity
4.3 Identifying Most Common Factors in Business Organizations
4.4 Features of Specialized Business Applications
4.5 Public Administration
4.6 Voluntary Service Sector Management
4.7 Self owned Small Businesses
4.8 Job Specific Specializations
4.9 Levels and Specialized Applications
4.10 Towards Generalization
4.11 Knowledge, Skills and Values
4.12 Family versus Organization Life
4.13 Jumping to Other Lines of Business
4.14 Summary
4.15 Self-assessment questions
5 Management of Standard Functions 83
5.1 hitroduction
5.2 Marketing as a Functional Specialization
5.3 Finance as a Functional Specialization
5.4 Materials as a Functional Specialization
5.5 Operations as a Functional Specialization
5.6 Human Resource Management as a Functional Specialization
5.7 Information as a Functional Specialization
5.8 Projects as a Functional Specialization
5.9 Administration as a Functional Specialization
5.10 Levels in Organization
5.11 Scale of Organization
5.12 General Management
5.13 Process Orientation
5.14 Summary
5.15 Self-assessment questions
6 Managing Resources 101
6.1 Introduction
6.2 Materials - as a Resource
6.3 Manpower - as a Resource
6.4 Money - as a Resource
6.5 Machinery - as a Resource
6.6 Information - Knowledge as a Resource
6.7 Services - Knowledge as a Resource
6.8 Time - Knowledge as a Resource
6.9 Scarcity of Resources
6.10 Summary
6.11 Self-assessment questions
7 Planning 117
7.1 Introduction
7.2 Why Management Process starts with Planning?
7.3 Significance ofTime
7.4 Performance - The Result Orientation
7.5 The Cost in Planning
7.6 Planning Process - Types of Plans
7.7 Steps in Planning
7.8 What guides Planning?
7.9 PlanningAids
7.10 Strategic Planning
7.11 Analyzing Strategies
7.12 my Planning Fails?
7.13 Summary
7.14 Self-assessment questions
8 Decision Making 139
8.1 Introduction
8.2 N ature of Decision Making
8.3 H ow to generate alternatives to arrive at a Decision?
8.4 The Process of Decision Making
8.5 Types of Decisions and their implications for Managing
8.6 Assisting Techniques in Decision Making
8.7 Summary
8.8 Self-assessment questions
9 Organizing 159
9.1 mtroduction
9.2 Importance of Human Resource
9.3 Major Principles involved in Organizing
9.4 Organizational Types
9.5 Forms of Juridical Organizations
9.6 Delegation and Empowerment
9.7 Centralization and Decentralbation
9.8 Types of Organizational Authorities
9.9 Levels of Authority and its effect on Management
9.10 Concept of Departmentation
9.11 Culture, Work Ethos and Mo rale in Organization
9.12 Why Organizations degenerate?
9.13 Tools Assisting Organizations
9.14 Increasing Organizational Efficiency
9.15 Summary
9.16 Self-assessment questions
10 Staffing 185
10.1 Introduction
10.2 Understanding Human Resource
10.3 The Nature of Jobs
10.4 Steps in Staffing
10.5 Appraising Staff Membere
10.6 Making Staffing more meaningful
10.7 Summary
10.8 Self-assessment questions
11 LEADING • Directing • Communicating • Motivating 203
11.1 Introduction
11.2 Bridging gap - Using Tool of Communication
11.3 Motivating towards Organization Objectives
11.4 Motivation, Motivators and Satisfaction
11.5 Managerial Role and Leadership Role
11.6 Defining Leadership and its Role
11.7 Should Managers Lead?
11.8 Summary
11.9 Self-assessment questions
12 Controlling 223
12.1 Intoxiuction
12.2 Principles of Controlling
12.3 Types of Controls
12.4 Designing Control System
12.5 Control Techniques
12.6 Understanding Control Philosophy
12.7 Automation in Controls
12.8 Concept of Governing
12.9 Summary
12.10 Self-assessment questions
13 Co-ordinating (Synchronizing) 241
13.1 Introduction
13.2 Coordination and Synchronization
13.3 Personal Level Coordination
13.4 Organization Level Coordination
13.5 Environment of an Organization and support
to Coordination
13.6 Tools for Coordination
13.7 M anagerial Techniques for Coordination
13.8 Summary
13.9 Self-assessment questions
14 Evolution of Management Thought 259
14.1 introduction
14.2 Big Organized Creations
14.3 Slow Development of Management Thought
14.4 Beginning of Scientific Management
14.5 Operational Theory of Management
14.6 Human Aspect of Management
14.7 Peeping in Future
14.8 Looking at Future Management
14.9 Summary
14.10 Self-assessment questions
15 Practicing Managerial Career 275
15.1 Introduction
15.2 Understanding Career Making
15.3 The Concept of Managerial Work
15.4 Becoming a Worker M anager
15.5 Parallel Managerial Functions
15.6 Discipline as a Viewer of Imbalance
15.7 Process of Learning
15.8 Showmanship
15.9 Job hopping and Career?
15.10 Nature of Employment
15.11 Physical Work Orientation
15.12 Physical Fitness
15.13 Work Stress and Strain
15.14 Some Lessons in Human Relations
15.15 Importance of some Work Habits
15.16 Duration of a Job
15.17 Summary
15.18 Self-assessment questions
Appendix A - Suggested Reference Books 295
Appendix B - Glossary 297