CONTENT : Preface xi Acknowledgments xv Introduction: Can Knowledge Management Succeed Where Other Efforts Have Failed? 1 Margaret Wheatley I Strategy Introduction: Strategy: Compelling Word, Complex Concept 11 Gordon Petrash 1 Classic Work: The Leader's New Work: Building Learning Organizations 19 Peter Senge 2 Reflection on A Leader's New Work: Building Learning Organizations 53 Peter Senge 3.Developing a Knowledge Strategy: From Management to Leadership 61 David }. Skyrme 4 Building Intangible Assets: A Strategic Framework for Investing in Intellectual Capital 85 Patricia Seemann, David De Long, Susan Stucky, and Edward Guthrie 5 Knowledge Sharing Is a Human Behavior 99 William Ives, Ben Torrey, and Cindy Gordon II Process Introduction: Sharing and Building Context 133 Bipin Junnarkar 6Classic Work: Theory of Organizational Knowledge Creation 139 Hirotaka Takeuchi and Ikujiro Nonaka 7Reflection on Knowledge Management from Japan 183 Hirotaka Takeuchi and Ikujiro Nonaka 8Knowledge Management: Linking Theory with Practice 187 Riidiger Reinhardt 9Tacit Knowledge, Unarticulated Needs, and Empathic Design in New Product Development 223 Dorothy Leonard 10 Enabling Complex Adaptive Processes through Knowledge Management 239 Rudy Ruggles and Ross Little 1 1 Knowledge Sharing Shifts the Power Paradigm 249 Carol Willett 12 From Capitalizing on Company Knowledge to Knowledge Management 261 Michel Grundstein 13 Evolution through Knowledge Management: A Case Study 289 Barbara Lawton III Metrics Introduction: Metrics: Separating KM Fact from Fiction 311 Edward Swanstrom 14 Classic Work: The Balanced Scorecard: Learning and Growth Perspective 317 Robert S. Kaplan and David P. Norton 15 Measuring Intangibles and Intellectual Capital 337 Karl-Erik Sveiby 16 New Measures for a New Era 355 Lanrie J. Bassi and Mark E. Van Buren 17 Managing Organizational Knowledge by Diagnosing Intellectual Capital 375 Nick Bontis Laurence Lock Lee Appendix 421 Contact the Authors 423 Index 427