Give your speech, change the world : how to move your audience to action. Book
Material type: TextPublication details: Boston Harvard Business School Press 2005Description: x,230pISBN:- 1591397146
- 658.452 MOR
Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Book | CEPT Library | Faculty of Technology | 658.452 MOR | Available | Status:Catalogued;Bill No:963 | 003673 |
ACKNOWLEDGMENTSIX INTRODUCTION The Only Reason to Give a Speech Is to Change the World1 PART IHISTORY AND OVERVIEW CHAPTER 1 How Did We Get Here?11 CHAPTER 2 What to Do? The Audience-Centered Presentation Process21 PART IIPREPARING THE CONTENT CHAPTER 3 Understand the Audience37 CHAPTER 4 Craft the Elevator Speech47 CHAPTER 5 Pick the Level of Need51 CHAPTER 6 Find the Story61 CHAPTER 7 Structure the Content73 CHAPTER 8 Make the Journey85 CHAPTER 9 Involve the Audience97 PART IIIREHEARSING THE PRESENTATION CHAPTER 10 Search for the Truth113 CHAPTER 11 Choreograph the Kinesthetics125 CHAPTER 12 Pay Attention to What Your Audience Needs137 CHAPTER 13 Conquer Your Fear143 CHAPTER 14 Get Technical153 PART IVSTAND AND DELIVER CHAPTER 15 The Audience-Centered Speech171 CHAPTER 16 Listen to Your Audience181 CHAPTER 17 Audience-Centered Speaking for All Occasions199 CONCLUSION The Secret of Charisma225 ABOUT THE AUTHOR229
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