Inter-disciplinary issues for empowering : trade,industry and society (Record no. 44144)

MARC details
000 -LEADER
fixed length control field 05349 a2200169 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789385777066
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 330.9
Item number CHU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chugan,Pawan & others Eds.
245 ## - TITLE STATEMENT
Title Inter-disciplinary issues for empowering : trade,industry and society
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Excel India publishers
Date of publication, distribution, etc 2016
Place of publication, distribution, etc New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent xx,492p.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note CONTENTS<br/>Acknowledgements v<br/>About the Editors vi<br/>Prologue x<br/>SECTION I: FINANCE, ACCOUNTING, BANKING AND INSURANCE<br/>1. Anomalies in Efficient Market Hypothesis and Emergence of Behavioral Finance: A Literature Survey<br/>Amandeep Kaur 3<br/>2. An Empirical Study on Weak-Form of Market Efficiency of Selected Stock Markets<br/>Ritesh Patel and Mitesh Patel 11<br/>3. Are Indian Air Carriers Potential Bankruptcy Candidates?<br/>Vivek Tyagi and Manipadma Datta 22<br/>4. A Study of Personal Financial Planning Process and Socio-Economic Decision-Making in Households<br/>Sweety Shah, Amola Bhatt and Shahir Bhatt 30<br/>5. An Investigation of Day-of-the-Week Effect: A Study<br/>Nikunj Patel 44<br/>6. Effect of the Macroeconomic Variables on Index Return: A Study with Respect to CNX 500<br/>Shantanu Mehta and Punita Rajpurohit 59<br/>7. Impact of Research & Development Expenditure on Value Creation for Shareholders: A Study of Pharmaceutical Industry in India<br/>Deepak Danak 66<br/>8. Correlation of Firm's Performance with Financial Ratios<br/>Nirmal Chandrakant Soni and Shreya Biswas 77<br/>9. Fraud and Forensic Accounting: An Indian Outlook<br/>Ruchita Verma and Urvi Singh 85<br/>10. Impact of Women Empowerment on Strategies of Financial Service Advertising<br/>R.C.S. Rajpurohit and Ruchika Sharma 97<br/>11. Measuring Performance of Banks in India using Data Envelopment Analysis Chetan A. Jhaueri and Pallau Gupta 104<br/>12. Volatility Forecasting and Market Efficiency of SRI Indices: An Empirical Study<br/>Subrata Roy 120<br/>13. Case Study: NSEL Scam: Where the Loopholes Lies?<br/>Sunit Taunk, Nikunj Panchal and Vinod M. Lakhwani 147<br/>14. Value Relevance of Contingent Liabilities: A Study of Pharmaceutical Industry in India<br/>Punita Rajpurohit and Deepak Danak 154<br/>15. A Study: Are Multi-Cap Funds Worth the Risk? <br/>Parag Rijwani 164<br/>16. A Study of Capital Asset Pricing Model (CAPM) on Indian Stocks<br/>Abhishek Sachan 173<br/>17. Comparative Analysis of Cash and Futures Market of India<br/>Naresh N. Poturaju, Vandana N Poturaju and A.K. Asthana 178<br/>18. New Priority Sector Classification: A Boost to Trade, Industry and Society in Challenging and Competitive Environment<br/>Dhanyesh Prabhakaran Pillai 190<br/>19. Sustainable Investment Choices in the Indian Finance Market: A Study of the Problems and Possibilities<br/>Ria Sinha and Manipadma Datta 208<br/>SECTION II: MARKETING AND CONSUMER BEHAVIOUR <br/>20. An Empirical Investigation of Influences of Store Attributes on Patronage Behaviour of Retail Shoppers in Vadodara City of Gujarat State<br/>Parag Sunil Shukla, Parimal H. Vyas and Madhusudan N. Pandya 237<br/>21. Effect of Advertisement on Consumers Buying Behaviour towards Bathing Soap with Special Reference to Consumers in Kottayam District Kerala<br/>Ajai Krishnan G and M. Nandhini 260<br/>22. Quality of Service Rendered by Selected Consumer Durables in Rural Market: An Empirical Study with Reference to Mangaluru District, Karnataka<br/>Prakash H.S. and Mustiary Begum 272<br/>23. Visual Merchandising as Tool for Creating Differentiation for Furniture Outlets: Perceptual Mapping<br/>Neha P. Mehta and Pawan Kumar Chugan 289<br/>24. The Indian Consumer's Perceived Value of Firm's CSR Activities and its Impact on Purchase Behaviour<br/>Pradnya Vishwas Chitrao, B.R. Londhe and Rahul Dhaigude 301<br/>25. Attitude of the Customers Towards Online Banking and Its Implication on Customer Relationship Management in the Banks: An Exploratory Study<br/>Soma Bose Biswas and Nidhi Singh 315<br/>26. Young Consumers' Intention to use Mobile Wallet Services: An Empirical Investigation using UTAUT Model<br/>Vipul Patel 330<br/>27. Study of Ecommerce Business in Japan and India with Specific Details about Rakuten Japan<br/>Pooja Sardeshmukh, Akshaya Kumar Dash and Mattias Hallberg 339<br/>28. Impact of Online Sales Promotion at Each Stage of Buyer Cycle Model: A Study Covering Frequent online Buyers Working in MNCs in India<br/>Kaushikkumar Patel and Tejas Shah 358<br/>29. A Study on Identifying the Shift in Family Buying Structure in Relation to Children<br/>Ankur Amin 377<br/>30. Case Study: Is it All about Better Buying Experience?<br/>Jaidev Poomath 388<br/>31. Emerging Issues in the Marketing and Retailing of Horticultural Commodities in the Indian Market<br/>Sujo Thomas and P.K. Sinha 400<br/>SECTION III: EDUCATION, ETHICS AND HEALTH CARE<br/>32. Building Skills for Tomorrow: Teach India—A Times of India Story<br/>Litty Denis 413<br/>33. Rift between Management Education and Industry Expectations: A Study<br/>Madhuri Jha and Ekta Sharma 419<br/>
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
9 (RLIN) 40258
890 ## - Country
Country India
891 ## - Topic
Topic GRATIS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
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    Dewey Decimal Classification         CEPT Library CEPT Library 29/08/2016 GRATIS 0.00 1 330.9 CHU 016071 10/09/2016 06/09/2016 0.00 03/06/2016 Book
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