Left to right / the cultural shift from words to pictures (Record no. 20881)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02107nam a2200145Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 2940373361 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 070.4 |
| Item number | CRO |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Crow, David |
| 245 ## - TITLE STATEMENT | |
| Title | Left to right / the cultural shift from words to pictures |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Switzerland |
| Name of publisher, distributor, etc. | AVA Publishing SA |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 192p. |
| 500 ## - GENERAL NOTE | |
| General note | CONTENT How to Get the Most from this Book 9 Definitions 10 Definitions / Glossary of Terms 12 Context / Introduction 16 1 THE TELEVISION AGE 25 The Arrival of Television 26 The Influence of Television Magazine Case Study 30 The Influence of Television Advertising 35 A New Wave 38 Context A Post-modern Sensibility 42 The Influence of Television Penguin Books Case Study 2 LANGUAGE WITHOUT BOUNDARIES 53 Context The Origins of Writing The Rebus 55 Context / The Rebus / Connecting Writing with Sound 56 Utopian Ideals 58 Isotype Institute/1941-1969 58 The Rationale for Isotype / Words Divide: Pictures Unite 65 Context / The Politics of Writing 66 The Principles of Isotype Symbols 70 Isotype and Colour 76 Isotype and Linguistics / Value 78 Blissymbolics / Semantography / The Visual Language of C.K. Bliss 84 Blissymbolics / The Principles 86 Blissymbolics / Linguistics 88 Universal Perception / Adrian Frutiger 90 3 A NEW TYPOGRAPHY 101 Day-Glo Constructivism / Reprocessing 102 New Primitives 110 New Primitives / Neo-Modernism 115 Light the Blue Touch Paper and Stand Well Back 116 Fuse 118 Fuse / Typing Pictures 123 Context / The Printing Press 137 Context / Gender and the Alphabet 139 Context / Saved by Television 142 4 SAFETY, SPEED AND COMMERCE 145 The Pictogram 152/ Internationalism 146 5 CONVERGING TECHNOLOGIES 155 The Desktop Computer 156 Context / Technology as Catalyst 163 Context / Invading Languages 164 The Mobile Telephone 167 The Mobile Telephone Portable Identity 168 The Mobile Telephone / Frontline Reporters 172 Context / Amplifying Reality 173 SMS / Short Messaging System 174 Context / Summary 178 Bibliography 189 Index 190 Acknowledgements / Picture Credits 192 |
| 890 ## - COUNTRY | |
| -- | Switzerland |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Faculty of Architecture | CEPT Library | CEPT Library | 28/02/2010 | Ashok Prakashan Mandir | 1176.00 | 3 | 070.4 CRO | 006050 | 05/12/2023 | 10/11/2023 | 30/08/2013 | Book | Status:Catalogued;Bill No:546 |