Gaining and sustaining competitve advantage (Record no. 12416)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01176nam a2200169Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120342321 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4012 |
| Item number | BAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Barney, Jay B. |
| 245 ## - TITLE STATEMENT | |
| Title | Gaining and sustaining competitve advantage |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Ed. 4 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | PHI Learning Pvt Ltd |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv,495p. |
| 500 ## - GENERAL NOTE | |
| General note | CONTENTS Preface xi PART 1:The Logic of Strategic Analysis1 1 Introduction: What Is Strategy?1 2 Firm Performance and Competitive Advantage15 3 Evaluating Environmental Threats44 4 Evaluating Environmental Opportunities 76 5 Evaluating Firm Strengths and Weaknesses: The Resource-Based View115 PART 2: Business Strategies152 6 Cost Leadership152 7 Product Differentiation180 8 Flexibility: Real Options Analysis Under Risk and Uncertainty 216 9 Tacit Collusion: Cooperation to Reduce Competition246 PART 3: Corporate Strategies 271 10 Vertical Integration Strategies271 11 Diversification Strategies301 12 Implementing Corporate Diversification332 13 Strategic Alliances 363 14 Merger and Acquisition Strategies 391 15 International Strategies419 Bibliography 450 Index 481 |
| 890 ## - COUNTRY | |
| -- | India |
| 891 ## - TOPIC | |
| -- | MTM |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Faculty of Management | CEPT Library | CEPT Library | 10/04/2011 | Jai Book Distributors | 425.00 | 1 | 658.4012 BAR | 008144 | 02/11/2017 | 14/10/2017 | 30/08/2013 | Book | Status:Catalogued;Bill No:351 |