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Positioning : the battle for you mind.

Ries, Al

Positioning : the battle for you mind. - Berkley,P.A,New York,Tokyo etc McGraw Hill Pub. 1986 - x,213p.

ISBN: 0070652643

Subjects--Topical Terms:
Positioning (Advertising)

Dewey Class. No.: 659.1 / RIE

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