Global electronic commerce : theory and case studies

Westland, Christopher J.

Global electronic commerce : theory and case studies - Hyderabad Universities Press (India) Ltd. 2006 - xi,592p.

CONTENTS Preface ix 1 Introduction to Electronic Commerce 1 The Foundations of Electronic Commerce 4 Electronic Commerce Infrastructure 6 Electronic Markets 6 Electronic Commerce Supporting Functions 7 Electronic Commerce Opportunities; Today and Tomorrow 7 Notes 8 2 Information Technology in the Post-Industrial Revolution9 Digital Railroads 12 Channels and Intermediaries 15 Electronic Channels 22 Notes 24 Case Studies Andersen Consulting: The Asia Intranet Opportunity, by Peter Lovelock and Theodore H. Clark 27 3 Redefining the Geography of Space, Time, and Money 53 The Hard Middle 62 The Problem with Innovation 63 Jobs and the Internet 64 Recommended Reading 69 Notes 69 Case Studies Financial Times Syndication Services: Making Money on the Web, by Peter Lovelock and Theodore H. Clark71 Security First Network Bank: The World's First Internet Bank, http:Jlwww.sfnb.com, by Theodore H. Chirk and John J. Sviokla 91 Global Electronics Manufacturing (HK) Ltd., by Theodore H. Clark and Alvin Chu 121 4Supply Chain Management and Information Alliances 141 Transforming the Value Chain Using Information Technology 141 Strategic IT and the Value Chain beyond the Firm 145 The Beer Game and the Value of Information 146 Benefits and Challenges of Sharing Information 151 Interorganizational Systems and BPR 152 Developing and Maintaining IOS Partnerships 153 Wholesale Electronic Commerce; IOS and the Internet 154 Notes 155 Case Studies H. E. Butt Grocery Company: A Leader in ECR Implementation, by Theodore H. Clark, David C. Croxon. James L. McKenney, and Richard L Nolan 157 Procter & Gamble: Improving Consumer Value through Process Redesign, by Theodore H. Clark and James L. McKenney 191 5 Telecommunications Infrastructure in Transition 221 Telecommunications Technology 221 Communications Media and Bandwidth 222 Telecommunications for Voice and Modems 223 ISDN and Packet-Switched Services 225 Synchronous and Asynchronous Transmission 228 Declining Costs of Digital Communications 228 The Rise of Computer Networks 229 The World Wide Web 232 Notes 233 Case Studies China's Golden Projects: Reengineering the National Economy, by Peter Lovelock, Ben A. Petrai-ini, Theodore H. Clark, and John J. Sviokla 235 Philippines Telephone and Telegraph, / Christopher Westland 259 6 Access to Electronic Commerce Services273 The Roots of Electronic Commerce273 The Internet 275 ISP Business Models 278 Notes 280 Case Studies Asia Online: The Online Service for Asia, by Theodore H. Clark281 China Internet Corporation; http://www.China.Com, by Theodore H, Clark and John J. Sviokla 299 Hong Kong SuperNet, by Theodore H. Cltirk and Sarah Cook 315 7 Electronic Auctions and Intermediaries 343 Market Models 344 Internet Auctions 353 Notes 353 Case Studies Experiences with Electronic Auctions in the Dutch Flower Industry, Eric van Heck and Pieter M. Ribbers 355 E*Trade Securities, Inc., Rajiv La! 367 8 Electronic Financial Markets 385 Financial Markets: First Movers in Electronic Commerce 385 Basics , 387 Matching and Price Discovery 389 Notes 396 Case Studies On-Line Trading at the Shanghai Stock Exchange, by J. Christopher Westland 399 The Moscow Stock Exchange, by Martin Mettdehon and J. Christopher Westland 417 Electronic Securities Trading at the Bolsa de Comercio de Santiago, by J. Christopher [Vestland 429 9 Digital Storefronts 445 Digital Storefronts on the Web 447 Search Engines 449 The Web as an Advertising and Marketing Channel 452 Internet Dynamics 460 Integration 462 Notes 462 10 Secure Digital Payments 465 The Origin and Development of Cash 465 Micro transactions 470 The Resurgence of Barter ' 474 Authentication of E-Commeroe Payments 474 Identification of Individuals 477 Privacy 479 Controls 480 Encryption and Password Controls 484 Notes 490 Case Studies | Mondex Electronic Cash in Hong Kong, by J. Christopher Westland 493 Access Security at McDonnell Douglas Aerospace Information Services, by J. Christopher Westland 515 11 Logistics and Service Opportunities and Issues 529 Competitive Advantage Using Logistics and Information Technology 531 Outsourced Logistics in the Supply Chain 533 Outsourced Logistics and Electronic Commerce for Physical Goods 534 Geographic Information Services and Logistics 535 The Internet and the Future of Logistics 535 Notes 536 Case Studies Consolidated Freightways: The On-Board Computer Project, by Theodore H. Clark and James L. McKenney 537 12 Successful E-Commerce 557 Redefining the Marginal Cost/Marginal Revenue Equation 557 Turnkey E-Commerce and Site Management 558 Digital Storefronts 560 Another Network 562 From Hobby to Business 563 Information Retailers 564 Reintermediation: Travel Agents' Revenge 565 Where Multimedia Fails 566 Personalizing the Retail Cyberstore 566 Simple Auctions with Real-Time Price Quotes 567 Double-Auction Markets for Securities 568 Infrastructure 569 Design Assistance 569 Supply Chain Management 570 Consumer Durables 570 The Font of Future Wealth 571 Notes 572 Appendix 575 References 581 Index 587

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